RoomChecking Blog

Overcoming Challenges of Adopting New Technology

[fa icon="calendar'] Nov 25, 2016 10:00:00 AM / by RoomChecking

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Change can be a scary thing, especially when revenue is on the line. Many hotels do not take  advantage of possible technology solutions because they fear the training and implementation  processes will take too much time and cost more than the system will end up being worth. However, technology is evolving at an increasingly rapid pace, and hotels are falling behind. Between the commission costs of OTAs and the threat of the sharing economy, can hotels really afford not to invest in new technology right now?

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Facing the Challenges of the Hotel Technology Budget

[fa icon="calendar'] Nov 23, 2016 10:00:00 AM / by RoomChecking

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When developing a hotel budget for the coming year, two of the biggest questions hotel executives and managers must answer are in regards to technology spending: how much should be allocated towards hotel technology, and how should that amount be distributed? Determining which solutions should be a priority for the hotel can be a challenge, given the fast-developing nature of the technology industry and quick-adoption tendencies of hotel guests.

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Factoring Technology Solutions into the Hotel Budget

[fa icon="calendar'] Nov 21, 2016 10:00:00 AM / by RoomChecking

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Budget season is a stressful time for a hotel, assessing the good and the bad from the past year and deciding where money should be allocated for the upcoming year. Conducting extensive research to understand what has worked and what hasn’t is the most difficult part of creating any hotel budget, but it doesn’t have to be a huge undertaking when all the needed information is right there in the hotel.

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How to Gain the Loyalty of Generation X

[fa icon="calendar'] Nov 18, 2016 10:00:00 AM / by RoomChecking

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Children of Generation X (people born between 1965-1981), or Gen X as they are more commonly known, are often overlooked in favor of the other two generations, probably because they fall right into their place in the demographic: they have money to spend, like the baby boomers, but are more cautious with it, like millennials. They enjoy luxury, but put a lot of thought and research into what they buy. They’re connected online, but are much more careful about what kind of information they release.

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What are Millennials Looking For in a Hotel?

[fa icon="calendar'] Nov 16, 2016 10:00:00 AM / by RoomChecking

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Millennials (people born between 1982-2000) are a huge focus in today’s market, as they are not only a larger group than the baby boomers, they are also just starting out, making it important to build early loyalty. Additionally, they want to travel- up to 75% have a vested interest in traveling abroad.

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Optimize Efficiency for Satisfied Business Travelers

[fa icon="calendar'] Nov 14, 2016 10:00:00 AM / by RoomChecking

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Business travelers’ expectations, as opposed to leisure travelers, are that the hotel will help them fulfill the duties for which they came in the most efficient way possible. When something goes wrong that hinders their ability to do their job, their view of the hotel will depend on the staff’s ability to quickly remedy the issue.

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Exceeding Expectations of Leisure Travelers

[fa icon="calendar'] Nov 11, 2016 10:00:00 AM / by RoomChecking

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Learning how to serve the different needs and desires of leisure travelers vs. business travelers is important for any hotel. Leisure travelers are traveling for their own reasons and on their own dime, so their expectations for their hotel stay are far more personally motivated. Because these travelers are driven by emotion, any disappointment in their hotel experience will have a large-scale negative effect, making it essential for the hotel to not only meet but exceed expectations.

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Handling the High Expectations of Baby Boomer Guests

[fa icon="calendar'] Nov 9, 2016 10:00:00 AM / by RoomChecking

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The baby boomer generation (people born between 1945-1964), besides being one of the biggest in recorded history, have also reached or are nearing the age of retirement. That means they not only have money, but time, on their hands, and are looking to fulfill lifelong travel dreams. More baby boomers are looking to check off bucket list travel items than any other generational group. Not only that, but baby boomers are the least likely to use OTAs to book their travel, making them important guests to impress.

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Embrace Your Assets: The Hotel's Best Defense in the Sharing Economy

[fa icon="calendar'] Oct 3, 2016 10:00:00 AM / by RoomChecking

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Concerns about the sharing economy- namely, Airbnb and similar travel accommodation options- have plagued the hotel industry since the company first appeared on the market in 2008. But how concerned do hotels need to be about this competitor?

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Improving the Guest Experience Through Technology Solutions

[fa icon="calendar'] Sep 30, 2016 10:00:00 AM / by RoomChecking

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